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Writer's picturemeraleighqueener

Why Music Marketing Matters

Updated: Nov 20, 2021

Nearly 90% of all musical artists are considered undiscovered in the music industry. The 10% that are discovered are signed to major labels doing the heavy lifting with massive tour and marketing and promotion budgets provided (and some twisted) within their contracts.


You can write and produce masterpieces all day, but without the right promotional tools and marketing strategies planned and applied to your social media, website, email, streaming platforms, and artist brand, you are destined to become the undiscovered 90% and stay in that percentile.


Provided below is an infographic I've created explaining the essential elements of music marketing. You'll briefly learn why the practice is important in developing and supporting your music career, and how it applies to your music career:




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